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System challenges in the fields of clinical breastfeeding and lactation support (breastfeeding medicine, lactation consultancy)

Dr Pamela Douglas20th of Dec 202517th of Feb 2026

Rethinking clinical breastfeeding and lactation support

Video 1

  • Advances in the field of breastfeeding medicine and lactation consultancy over the past two decades

  • What women tell us are the obstacles to breastfeeding success and enjoyment

If we look objectively at the research, the marketing practices of commercial milk formula companies no longer explain why women introduce formula in high income countries.

If breastfeeding is painfree and adequately supports infant growth, the research tells us that parents in high income countries want to give their baby breast milk.

However, clinical breastfeeding support remains a research frontier, due to historical devaluing of this field of women's health. (There's been a global investment in human milk research, informing us of its benefits - but not into clinical interventions.) Until health professionals have research-based clinical skills which are effective in preventing or resolving the problems women face when they try to breastfeed, commercial milk formula companies will continue to benefit.

Below is a talk I gave to The NDC Institute, shortly after I'd given the same talk at the 2025 Convergence of Rebellious Midwives conference, which I refer back to.

Video 2

What are the main obstacles to infants receiving breast milk in high income countries?

  • Inadequate investment by government in provision of human milk banks

  • Relative lack of research-based interventions for clinical breastfeeding and lactation problems

  • Overmedicalisation, paramedicalisation, overtreatment.

In high income countries, these obstacles are the key reasons why infants aren't receiving human milk or are not exclusively human milk fed - again, not the marketing practices of commercial milk formula companies.

Recommended resources

What needs to change in the fields of breastfeeding medicine and lactation consultancy so that breastfeeding families receive the best possible support?

Groundbreaking research is 'cancelled' by single-issue breastfeeding non-profits

Ideology 'cancels' intellectual debate and science-based innovation in the fields of breastfeeding medicine and lactation consultancy

Case study: 'cancelling' an evidence-based primary care innovation which offers alternatives to low value care for management of breastfeeding problems and unsettled infant behaviour

The International Board of Lactation Consultant Examiners pulls commercial levers to 'cancel' the Possums (or NDC) programs' genuinely research-based lactation education

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